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ABOUT MEDIA INTERCEPT

Building a Better Way to Buy and Manage Newsletter Advertising

Media Intercept helps brands and publishers run newsletter advertising with more structure, transparency, and performance visibility. We connect advertisers with premium newsletter inventory and give both sides a more organized way to manage campaigns, approvals, reporting, and revenue.

Our Story

 

Newsletter advertising has become one of the most effective ways for brands to reach engaged audiences, but the process behind it is still too manual.

Advertisers often have to manage publisher outreach, pricing, creative specs, approvals, tracking, reporting, and renewals across too many emails and spreadsheets. Publishers face the same challenge from the other side as they manage advertiser demand, campaign details, proofs, and payouts.

Media Intercept was built to make that process easier.

We started by helping brands and publishers execute newsletter sponsorships and dedicated email campaigns more efficiently. Today, we are building a platform that brings more organization, visibility, and repeatability to the newsletter advertising workflow.

What We Do

Media Intercept helps advertisers and publishers work better together.

For brands and agencies, we make it easier to access premium newsletter inventory, launch campaigns, manage creative, and understand performance.

For publishers, we provide a more organized way to review opportunities, approve campaigns, manage deliverables, and track revenue.

Our goal is simple: make newsletter advertising easier to buy, easier to manage, and easier to measure.

Why It Matters​

Newsletter advertising works because it reaches people in a trusted, high-attention environment. But for the channel to keep growing, the workflow needs better infrastructure.

Media Intercept gives advertisers and publishers a clearer way to manage campaigns from start to finish, without losing the trust and quality that make newsletters valuable in the first place.

Meet the Team​

Media Intercept is led by a team with experience across media, sales, publisher partnerships, client services, ad operations, performance marketing, and campaign strategy.

Together, we are building the platform layer for newsletter advertising, helping brands and publishers move faster, stay organized, and make better decisions.

Natalie Tarpinian
Chief Executive Officer for Media Intercept

Chief Executive Officer

Natalie leads company strategy, platform growth, advertiser relationships, and Media Intercept’s overall vision. She brings experience across media, marketing, revenue leadership, and startup growth.

Jeffrey Eisenberg
Chief Revenue Officer at Media Intercept

Chief Revenue Officer

Jeffrey leads revenue growth, strategic partnerships, and market expansion. He brings deep experience across digital media, business development, and publisher and advertiser relationships.

Hannah Rodosky
Director of Sales for Media Intercept

Director of Sales

Hannah supports advertiser relationships and campaign growth, helping brands evaluate newsletter sponsorships, dedicated emails, and audience-aligned media opportunities.

Ryan Roubal
Director of Business Development for Media Intercept

Director of Business Development

Ryan supports business development and partnership growth at Media Intercept, helping identify new advertiser and publisher opportunities across the newsletter advertising ecosystem. 

Adam Yourist
VP of Client Services at Media Intercept

VP of Client Services

Adam leads client services and campaign coordination, helping advertisers and publishers move through each stage of the campaign process with more clarity and organization.

John Danielowich
Manager, Publisher Partnerships at Media Intercept

Manager, Publisher Partnerships

John works closely with publishers on campaign execution, inventory coordination, proofs, and long-term partnership success.

Nick Madden
Sales Director at Media Intercept

Sales Director

Nick supports advertiser growth and sales strategy at Media Intercept, helping brands evaluate newsletter sponsorships, dedicated emails, and audience-aligned campaign opportunities.

Blaire Appotive
Media Planner at Media Intercept

Media Planner

Blaire supports media planning and campaign strategy across newsletter sponsorships and dedicated email campaigns.

Ready to Work With Us?

Whether you are looking to advertise in newsletters or monetize your newsletter inventory, Media Intercept can help you manage the process with more clarity and confidence.

FOR ADVERTISERS

Run Better Newsletter Campaigns Across Premium Publishers

Access curated newsletter inventory, flexible buying models, and campaign reporting so you can scale with more confidence.

FOR PUBLISHERS

Monetize Your Newsletter With Trusted Advertiser Demand

Review opportunities, approve campaigns, submit proofs, and track payouts in one organized workflow.

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